What is a luxury serviced apartment?

A luxury serviced apartment is a fully furnished, hotel-grade private residence combining the space and privacy of a home with five-star hotel amenities, housekeeping, concierge service, and a fully equipped kitchen. Unlike hotel rooms, serviced apartments offer separate living areas, full kitchens, and private entrances.

Which areas of London do you operate in?

We operate 3 residences in London, all in Canary Wharf (E14). These are our own residences, owned and operated by Luxury Experience AI. We also have a curated list of luxury apartments across London, which you can book through our online concierge, and we always say whose apartment it is before you book.

How much does a luxury serviced apartment in London cost?

Nightly rates run from £275 to £580: 1-bedroom residences from £275 to £427 per night and 2-bedroom residence at £580 per night. Each booking adds a per-stay cleaning fee (£80–£120) and a 5% service fee. The total you see before paying is the total you pay.

How is Luxury Experience AI different from a luxury hotel?

We offer fully private residences with no shared lobbies and no other guests behind your door. You receive a complete home, separate living space, full kitchen, private bedrooms, plus a concierge desk and a 24/7 AI concierge. In the residences we own and operate, the team you contact is the team that holds the key, and across our curated list of luxury apartments in London we always tell you whose apartment it is before you book.

How does the AI concierge work?

Describe your ideal stay in natural language, no forms, no menus. The AI knows our live portfolio, recommends the right residence for your party and preferences, and takes you straight to booking. It is available 24 hours a day; our human concierge desk operates 09:00–22:00 for complex or sensitive requests.

How do I book, and how do I pay?

Book directly on each residence page: choose your dates and party size, and pay securely by card at the moment of booking. Your reservation is confirmed instantly, with a confirmation email on its way before you close the tab. If plans change, cancellations arranged with our team are refunded in full to your original card.

What is the minimum stay?

Minimum stays vary by residence, from 1 to 5 nights: The John Cabot takes 1 night, The William Jessop takes 1 night and The Mellish Residence takes 5 nights. Extended stays are welcome, up to 180 nights in selected residences, which suits relocations and project-based corporate housing.

Are the apartments pet-friendly?

Yes, The Mellish Residence welcomes pets by prior arrangement, at £50 per night. Our other residences are not pet-friendly, so tell the concierge when you book and it will place you correctly.

What is the Luxury Experience AI membership?

Membership is by application, for individuals and companies who stay regularly. Private members receive priority access to residences before public release, preferential nightly rates, and a concierge that retains preferences between stays. Applications are reviewed personally, typically within two business days.

Can you handle corporate housing and company stays?

Yes. Corporate membership provides a standing arrangement across the portfolio: consistent residences for relocations and rotating leadership, residences as private venues for offsites and client entertainment, and consolidated reporting of stays and spend for your finance team.

Guides

Euro 2028 in London: Wembley Matches, Dates and Where to Stay

By Luis Aparicio, Founder · 3 October 2026 · 9 min read

Ask our Luxury Concierge

Euro 2028 in London: Wembley Matches, Dates and Where to Stay

UEFA Euro 2028 takes place across the United Kingdom and Ireland from 9 June to 9 July 2028. London takes centre stage, with Wembley Stadium hosting eight matches, including both semi-finals and the final. If you intend to visit, arrange luxury accommodation and matchday hospitality well before the final tournament draw in December 2027. Central London reservations fill rapidly during major championships. With five further fixtures at Tottenham Hotspur Stadium, the capital hosts 13 matches in total across 31 days.

Checked 26 September 2026. Schedules and allocations are subject to change by tournament organisers; verify updates on UEFA.com.

What this guide covers

Confirmed Euro 2028 dates and Wembley match schedule
Will England play their group matches at Wembley?
What is not yet announced for Euro 2028
London matches beyond Wembley: Tottenham Hotspur Stadium
How to get tickets and VIP hospitality for Wembley matches
How to travel to Wembley Stadium on matchdays
Where to stay in London for Euro 2028
Questions we are asked most
Plan your Euro 2028 stay in London

Confirmed Euro 2028 dates and Wembley match schedule

Wembley Stadium stages eight fixtures during UEFA Euro 2028, starting with a Group C fixture on Sunday 11 June 2028 and culminating with the final on Sunday 9 July 2028. The 88,000-capacity venue also hosts three further group games, one quarter-final, and both semi-finals.

The tournament runs for 31 days from Friday 9 June to Sunday 9 July 2028. In total, 24 national sides will contest 51 matches across nine grounds in eight host cities. Wembley holds more fixtures than any other ground. Group matches kick off in standard UEFA windows at 14:00, 17:00, and 20:00 British Summer Time, while the final begins at 17:00 BST.

Date	Tournament Stage	Host Stadium	Kick-Off Time
Sunday 11 June 2028	Group Stage (C1 vs C2)	Wembley Stadium	14:00, 17:00 or 20:00 BST
Wednesday 14 June 2028	Group Stage (B1 vs B3)	Wembley Stadium	14:00, 17:00 or 20:00 BST
Friday 16 June 2028	Group Stage (D1 vs D3)	Wembley Stadium	14:00, 17:00 or 20:00 BST
Monday 19 June 2028	Group Stage (B4 vs B1)	Wembley Stadium	14:00, 17:00 or 20:00 BST
Friday 30 June 2028	Quarter-Final	Wembley Stadium	20:00 BST
Tuesday 4 July 2028	Semi-Final 1	Wembley Stadium	20:00 BST
Wednesday 5 July 2028	Semi-Final 2	Wembley Stadium	20:00 BST
Sunday 9 July 2028	Final	Wembley Stadium	17:00 BST

Will England play their group matches at Wembley?

If England qualify directly for UEFA Euro 2028, they will play two of their three group matches at Wembley Stadium, on Wednesday 14 June and Monday 19 June 2028. Their opening group match would take place at the City of Manchester Stadium on Wednesday 10 June 2028.

Under the schedule confirmed by The Football Association, England take position B1 in Group B. Scotland, Wales, and the Republic of Ireland receive similar home assignments at Hampden Park, the National Stadium of Wales, and the Dublin Arena.

Win Group B, and England will contest their round of 16 fixture at St James' Park in Newcastle on 25 June 2028, followed by a quarter-final at Wembley Stadium on 30 June and a semi-final at Wembley on 4 July. If England finish second in Group B, their round of 16 match shifts to Everton Stadium in Liverpool on 24 June, with a potential quarter-final in Cardiff.

What is not yet announced for Euro 2028

Tournament dates, grounds, and match pairings are confirmed, but the qualified nations, group allocations, individual group kick-off times, and general admission ticket prices remain unannounced. UEFA will confirm these operational details between late 2026 and late 2027 as qualifiers conclude.

Awaiting confirmation:

Qualified nations: European qualifying groups will be drawn in Belfast on 6 December 2026, with qualifying fixtures played through 2027 to settle the 24 finalists.
Specific team fixtures: The final tournament draw takes place in December 2027, distributing qualified sides into groups A through F.
Exact group kick-off times: Matches kick off at 14:00, 17:00, or 20:00 BST, with individual times confirmed after the December 2027 draw. The final is set for 17:00 BST.
General ticket prices and ballot dates: UEFA will announce price bands in autumn 2027, with the ticket ballot opening after the final draw.

London matches beyond Wembley: Tottenham Hotspur Stadium

Tottenham Hotspur Stadium in North London will stage five matches during UEFA Euro 2028: four group games and one round of 16 knockout match. This allocation brings London's tournament total to 13 matches across two grounds.

The 60,000-capacity Tottenham Hotspur Stadium stages Group D on 12 June, Group C on 15 June, Group A on 18 June, Group E on 21 June, and a round of 16 match on Friday 26 June 2028. Spectators can reach the ground via the Victoria line to Seven Sisters, or on the London Overground from Liverpool Street to White Hart Lane.

How to get tickets and VIP hospitality for Wembley matches

General admission tickets for Euro 2028 will be sold exclusively via an online ballot on UEFA.com following the final tournament draw in December 2027. Official VIP hospitality sales opened earlier, in September 2026. Hospitality packages provide reserved seating, private lounges, and fine dining well ahead of public sales.

UEFA will release approximately three million tickets across the tournament, with over 40 percent in the lowest price categories and no dynamic pricing. Tickets may only be resold through UEFA's official resale platform at face value. We do not sell general admission tickets; supporters seeking standard seats should register directly with the venue and tournament box office at UEFA.com.

Hospitality packages are provided across all host grounds through UEFA's hospitality provider, BEYOND Hospitality, featuring lounges such as Club, Prestige, and Platinum, alongside private Skybox suites. If you plan to attend Wembley fixtures with clients, family, or a private group, you can ask our AI concierge about VIP hospitality arrangements. We source premium seats, private boxes, and lounge access through established channels. We work only with hospitality providers that have agreements in place with the clubs and promoters, and every supplier, match inclusion, and price is confirmed in writing before you commit.

How to travel to Wembley Stadium on matchdays

The quickest connection from central London to Wembley Stadium is the direct Chiltern Railways train from London Marylebone station, which reaches Wembley Stadium station in nine minutes. Direct London Underground services on the Metropolitan line and Jubilee line also run to Wembley Park station.

Wembley Stadium is served by three stations: Wembley Stadium station (nine minutes from London Marylebone via Chiltern Railways, exiting onto the south concourse walkway), Wembley Park station (12 to 14 minutes from Baker Street via the Metropolitan line, or 20 minutes from Bond Street via the Jubilee line), and Wembley Central station (Bakerloo line and London Overground, a 15-minute walk).

Departure Area	Transit Route	Arrival Station	Journey Time	Advantage
Marylebone	Chiltern Railways from London Marylebone	Wembley Stadium station	9 to 12 minutes	Fastest rail route; avoids Olympic Way crowds
Mayfair	Jubilee line from Bond Street or Green Park	Wembley Park station	20 to 22 minutes	Direct transit without changes from central hotels
Canary Wharf	Jubilee line from Canary Wharf station	Wembley Park station	32 to 35 minutes	One continuous train from dockside residences
South Kensington	Piccadilly line to Green Park, change to Jubilee line	Wembley Park station	38 to 42 minutes	Straightforward connection from West London

On major matchdays, road closures surround Wembley Stadium, and chauffeur access is restricted. Rail transit is significantly faster. If you wish to arrange pre-match lunch reservations or private airport transfers, you can request matchday dining and transfer arrangements through our AI concierge.

Where to stay in London for Euro 2028

The most practical neighbourhoods for Euro 2028 are Marylebone and Mayfair for rapid transit to Wembley, alongside Canary Wharf for spacious serviced residences on the direct Jubilee line. A central base lets supporters combine tournament fixtures with London's finest dining and cultural districts.

We have a curated list of luxury apartments across London, which you can book through our online concierge.

Marylebone provides the fastest access to Wembley Stadium via the nine-minute Chiltern Railways connection at London Marylebone station. The area features quiet residential streets, independent shops, and celebrated restaurants. Seymour Street hosts KOL, awarded one Michelin star by the MICHELIN Guide for British-sourced Mexican cooking.

Mayfair offers direct Jubilee line connections to Wembley Park station from Bond Street and Green Park in 20 to 22 minutes. Albemarle Street is home to Gymkhana, which holds two Michelin stars for classic Indian dining inspired by colonial social clubs.

Canary Wharf offers generous living space and direct 32-minute Jubilee line trains to Wembley Park station, alongside Elizabeth line links to Heathrow Airport. Our own operated luxury residences in Canary Wharf include:

The John Cabot: A one-bedroom luxury apartment in Canary Wharf, sleeping four guests, available from £427 a night.
The William Jessop: A two-bedroom luxury apartment in Canary Wharf, sleeping seven guests, available from £580 a night.
The Mellish Residence: A one-bedroom luxury apartment in Canary Wharf, sleeping five guests, available from £275 a night.

You can view complete layout details within our residences collection. For guests who prefer West London, a partner apartment in South Kensington can be arranged from our curated list, by enquiry; our own residence there is planned and not yet open.

Questions we are asked most

When does Euro 2028 take place in London?
UEFA Euro 2028 runs from 9 June to 9 July 2028 across the UK and Ireland. London fixtures take place between 11 June and 9 July 2028, with eight matches hosted at Wembley Stadium and five at Tottenham Hotspur Stadium. The final kicks off at Wembley Stadium on Sunday 9 July 2028 at 17:00 local time.

How many matches will Wembley Stadium host at Euro 2028?
Wembley Stadium will host eight matches during UEFA Euro 2028. This includes four group-stage fixtures on 11, 14, 16, and 19 June 2028, one quarter-final on 30 June 2028, both semi-finals on 4 and 5 July 2028, and the tournament final on 9 July 2028.

Will England play their Euro 2028 group matches at Wembley?
If England qualify directly for the tournament, they are pre-allocated slot B1 in Group B and will play their second and third group fixtures at Wembley Stadium on 14 June and 19 June 2028. Their opening group match would be played at the City of Manchester Stadium on 10 June 2028.

When do general admission tickets for Euro 2028 go on sale?
General admission tickets will be sold via an online ballot on UEFA.com starting immediately after the final tournament draw in December 2027. UEFA will announce ticket pricing categories and application windows in autumn 2027, with approximately three million tickets available across the tournament.

What is the fastest way to get to Wembley Stadium from central London?
The fastest route is the Chiltern Railways train from London Marylebone station, reaching Wembley Stadium station in nine minutes. London Underground options include the Metropolitan line from Baker Street (12 to 14 minutes) and the Jubilee line from Bond Street or Green Park (20 to 22 minutes).

Can I book VIP hospitality for Euro 2028 now?
VIP hospitality packages for UEFA Euro 2028 went on sale in September 2026 through UEFA's hospitality provider, BEYOND Hospitality. Sourced hospitality packages covering single fixtures, stadium bundles, or the semi-finals and final can be enquired through private specialists, with inclusions and pricing confirmed in writing before booking.

Plan your Euro 2028 stay in London

Planning a visit to London for UEFA Euro 2028 requires aligning tournament fixtures, transit times, and luxury accommodation early. Major international tournaments place heavy demand on London's premier neighbourhoods, making early preparation essential.

Luxury Experience AI assists visitors by curating luxury apartments across the capital alongside tailored matchday arrangements. Pairing a spacious private residence with verified VIP hospitality allows supporters to experience the tournament in privacy and comfort throughout June and July 2028.

To explore our sports travel services, review our guide to VIP sport experiences in London. When you are ready to plan your trip, consult our online concierge to match your matchday dates with an exceptional London residence.